dc.contributor.author |
Chebotarov, Ie. |
|
dc.date.accessioned |
2020-06-02T00:03:01Z |
|
dc.date.available |
2020-06-02T00:03:01Z |
|
dc.date.issued |
2019 |
|
dc.identifier.other |
UDC 005.72:339.92 |
|
dc.identifier.uri |
http://hdl.handle.net/123456789/5115 |
|
dc.description |
Chebotarov Ie. National business cultures: research methodology, content and role in provision of international entrepreneurship / Ie. Chebotarov // Economic Herald of the Donbas. – 2019. – № 4 (58). – Р. 30-33. |
uk_UA |
dc.description.abstract |
The object of analysis is a complex of methodological
principles of economic comparative studies: the studies of national business cultures. The evolution of managerial, communicative and marketing approaches in their consideration is being comprehended. The definition of “national business cultures” is substantiated and the essential phenomena, processes and developmental trends that are reflected in the definition are revealed. |
uk_UA |
dc.language.iso |
en |
uk_UA |
dc.subject |
economic |
uk_UA |
dc.subject |
cross-cultural management |
uk_UA |
dc.subject |
cross-cultural marketing |
uk_UA |
dc.subject |
national business |
uk_UA |
dc.title |
NATIONAL BUSINESS CULTURES: RESEARCH METHODOLOGY, CONTENT AND ROLE IN PROVISION OF INTERNATIONAL ENTREPRENEURSHIP |
uk_UA |
dc.type |
Article |
uk_UA |