Browsing by Author "Fomichenko, I."

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  • Internet Marketing as a Modern Enterprise Communication Tool 
    Fomichenko, I.; Barkova, S.; Dykan, A.; Kosik, K.; Kozlova, K. (ДЗ "Луганський національний університет", 2020)
    The article identifies the need for the use of Internet marketing technologies to promote goods and services in a modern domestic enterprise. Based on the analysis, the need to improve the marketing, sales and communication ...
  • The main trends in the development of financial innovations in the digitalization of Ukraine's economy 
    Fomichenko, I.; Stashkevych, I.; Burtseva, O.; Byvsheva, L. (ДЗ "Луганський національний університет імені Тараса Шевченка", 2025)
    The article examines current trends, as well as reveals the characteristics of financial innovation in such classes as radical and socially oriented, banking products and services, service channels, internal processes. The ...