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NATIONAL BUSINESS CULTURES: RESEARCH METHODOLOGY, CONTENT AND ROLE IN PROVISION OF INTERNATIONAL ENTREPRENEURSHIP

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dc.contributor.author Chebotarov, Ie.
dc.date.accessioned 2020-06-02T00:03:01Z
dc.date.available 2020-06-02T00:03:01Z
dc.date.issued 2019
dc.identifier.other UDC 005.72:339.92
dc.identifier.uri http://hdl.handle.net/123456789/5115
dc.description Chebotarov Ie. National business cultures: research methodology, content and role in provision of international entrepreneurship / Ie. Chebotarov // Economic Herald of the Donbas. – 2019. – № 4 (58). – Р. 30-33. uk_UA
dc.description.abstract The object of analysis is a complex of methodological principles of economic comparative studies: the studies of national business cultures. The evolution of managerial, communicative and marketing approaches in their consideration is being comprehended. The definition of “national business cultures” is substantiated and the essential phenomena, processes and developmental trends that are reflected in the definition are revealed. uk_UA
dc.language.iso en uk_UA
dc.subject economic uk_UA
dc.subject cross-cultural management uk_UA
dc.subject cross-cultural marketing uk_UA
dc.subject national business uk_UA
dc.title NATIONAL BUSINESS CULTURES: RESEARCH METHODOLOGY, CONTENT AND ROLE IN PROVISION OF INTERNATIONAL ENTREPRENEURSHIP uk_UA
dc.type Article uk_UA


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